Tweeter's Great!
For businesses, Twitter is another channel which connects current and potential customers with your product or brand. It allows deeply infiltration into the lifestyles of interested participants, which helps to build brand persistence/loyalty.
In its most obvious form, Twitter can be seen as a traffic generation tool. The placement of links within profiles and conversations can direct visitors to a specific website and is especially powerful if you pitch to early adopters and influencers.
Get Feedback. Need an alternative perspective on how a website looks or the right course of action to take? Blast out a message asking for advice and you’ll receive replies from other users. This collective intelligence can be used as fodder for articles or projects.
Hire People. Need a good logo designer, marketer or programmer? Send out a message asking for recommendations. This is a very quick and easy way to hire freelancers or even companies based on familiar recommendations.
Use it as a ToDo list. Use Twitter to record down what you need to do while you are away from the computer. Mark the tweet as a favorite to file it for referencing. Another alternative is to use an Online task management service that is synced with Twitter. One example is Remember The Milk.
In its most obvious form, Twitter can be seen as a traffic generation tool. The placement of links within profiles and conversations can direct visitors to a specific website and is especially powerful if you pitch to early adopters and influencers.
Get Feedback. Need an alternative perspective on how a website looks or the right course of action to take? Blast out a message asking for advice and you’ll receive replies from other users. This collective intelligence can be used as fodder for articles or projects.
Hire People. Need a good logo designer, marketer or programmer? Send out a message asking for recommendations. This is a very quick and easy way to hire freelancers or even companies based on familiar recommendations.
Use it as a ToDo list. Use Twitter to record down what you need to do while you are away from the computer. Mark the tweet as a favorite to file it for referencing. Another alternative is to use an Online task management service that is synced with Twitter. One example is Remember The Milk.
More Tips
Follow interesting people. If you find someone who tweets interesting things, see who she follows, and follow her.
When you DO talk about your stuff, make it useful. Give advice, blog posts, pictures, etc.
Don’t toot your own horn too much. (Man, I can’t believe I’m saying this. I do it all the time. - Side note: I’ve gotta stop tooting my own horn).
When promoting a blog post, ask a question or explain what’s coming next, instead of just dumping a link.
When you DO talk about your stuff, make it useful. Give advice, blog posts, pictures, etc.
Don’t toot your own horn too much. (Man, I can’t believe I’m saying this. I do it all the time. - Side note: I’ve gotta stop tooting my own horn).
When promoting a blog post, ask a question or explain what’s coming next, instead of just dumping a link.
Super Cool
Twitter gives your critics a forum, but that means you can study them.
Twitter helps with business development, if your prospects are online (mine are).
Twitter can augment customer service. (but see above)
Twitter breaks news faster than other sources, often (especially if the news impacts online denizens).
Twitter gives businesses a glimpse at what status messaging can do for an organization. Remember presence in the 1990s?
Twitter brings great minds together, and gives you daily opportunities to learn (if you look for it, and/or if you follow the right folks).
Twitter helps one organize great, instant meetups (tweetups).
Twitter works swell as an opinion poll.
Twitter can help direct people’s attention to good things.
Twitter at events helps people build an instant “backchannel.”
Twitter helps with business development, if your prospects are online (mine are).
Twitter can augment customer service. (but see above)
Twitter breaks news faster than other sources, often (especially if the news impacts online denizens).
Twitter gives businesses a glimpse at what status messaging can do for an organization. Remember presence in the 1990s?
Twitter brings great minds together, and gives you daily opportunities to learn (if you look for it, and/or if you follow the right folks).
Twitter helps one organize great, instant meetups (tweetups).
Twitter works swell as an opinion poll.
Twitter can help direct people’s attention to good things.
Twitter at events helps people build an instant “backchannel.”